Before you click “Publish” and send your new website out into the world, it’s worth running through a quick checklist to be sure that you’ve thought through all of the various angles of a digital presence. We’ve created a quick list of everything you need to confirm before joining the World Wide Web, along with tips on how to be sure that you are presenting yourself, business, or organization in the best light possible.
Search for similar domains and trademarks.
It’s important to make sure that website visitors looking for your website are intercepted even if they miss out or misspell your web address. Try to create a list of domains that might be similar to yours, and purchase those too. You will also want to be sure that you are not infringing on any registered trademarks. Sometimes a great domain is also a product name for a business you’ve never heard of. It’s worth doing some homework to make sure you don’t run into issues down the road.